Leading Lead Generation Website Development ServicesLead Generation
We build websites that turn visitors into qualified leads. 200+ products shipped with measurable results.
IRPR builds lead generation websites that capture, qualify, and route high-intent prospects. We use React, Node.js, and HubSpot APIs to create custom flows with multi-step forms, progressive profiling, and lead scoring.
Every project ships in 8-12 weeks with a fixed price between $80K and $250K. We follow PCI-DSS and SOC 2 standards, which means your lead data is secure from day one.
Marketing directors at B2B SaaS companies hire us to replace their generic site. VP of Sales at real estate firms need MLS-integrated lead capture. Founders at professional services firms want a steady stream of qualified inquiries. CTOs at ecommerce brands need real-time lead routing to CRM.
Types of software we ship.
Lead generation landing pages
Conversion-optimized standalone pages with A/B testing and HubSpot form integration. Delivered in 3 weeks.
Multi-step lead capture forms
Conditional logic forms using Typeform or custom React that qualify prospects before submission. Reduces spam by 70%.
Interactive lead qualification quizzes
Personality or needs-based quizzes that score leads in real time and send results to Salesforce or HubSpot.
Gated content download portals
Secure content hubs with HubSpot integration that track downloads and assign lead scores per asset.
Live chat and chatbot lead capture
AI chatbots using Dialogflow or custom NLP that capture leads 24/7 and route to your CRM automatically.
Webinar registration systems
Full registration flows with calendar sync (Zoom/Calendly), email reminders, and post-event lead scoring.
Referral program landing pages
Custom referral portals with unique links, reward tracking, and Stripe payout integration.
Website lead scoring and routing
Backend logic that scores visitors by behavior and sources, then pushes qualified leads to sales via API.
We build for every business type.
Professional Services
Healthcare
Real Estate
Ecommerce
SaaS & Technology
Why your business needs a custom lead generation website
Off-the-shelf templates waste your ad budget. A bespoke lead gen site built by IRPR converts at rates that pay for itself in months.
Generic landing pages from drag-and-drop builders lack the personalization that today's buyers expect. IRPR builds sites with HubSpot Smart Content, dynamic CTAs, and server-side data enrichment that increase form fill rates by 2x.
We integrate your CRM from day one. Whether it's Salesforce, HubSpot, or a custom pipeline, every lead that hits your site is scored, tagged, and routed to the right rep within 5 seconds.
Generic dev shop vs. IRPR: The lead generation difference
Most agencies treat lead gen sites like brochure sites. We build a revenue engine from the ground up.
A generic shop gives you a WordPress template with a basic form and calls it done. You spend months tweaking and getting low-quality leads. IRPR delivers a fully integrated, conversion-optimized website in 12 weeks with measurable outcomes.
Our senior engineers and UX designers map your buyer's journey, build progressive profiling, and set up real-time analytics so you know exactly where leads come from and what they do.
- No buyer journey mapping
- Uses off-the-shelf templates
- No CRM integration built in
- Hourly billing with no fixed price
- Junior developers or freelancers
- No compliance guarantees
- Buyer journey mapped in week 1
- Custom design for your audience
- HubSpot/Salesforce/Stripe from day one
- Fixed price from $80K to $250K
- Senior engineers only (avg 10+ years)
- SOC 2 and PCI-DSS ready
Our lead generation website development process
We ship a production-ready lead gen site in 8-12 weeks. Here's how.
Every IRPR project follows four phases: Discovery, Design, Build, and Launch. You get a clear roadmap with deliverables at each stage. No surprises.
During Discovery, we audit your current funnel, analyze your top 3 competitors, and define lead scoring criteria. In Design we prototype the user flow with HubSpot Smart Content and A/B test wireframes. Build integrates your CRM and sets up analytics. Launch includes a 30-day support period.
What ships with every lead generation website
Every project delivers a complete, production-ready system — not just HTML files.
You get source code in your private GitHub repo, CI/CD automation, and monitoring tools like Sentry and New Relic. No hidden dependencies.
We also provide documentation for your team: lead routing logic, CRM field mappings, and analytics dashboards. Everything you need to run the site without IRPR.
- Source code in your private GitHub repo
- CI/CD pipeline with GitHub Actions
- Sentry error tracking and alerts
- HubSpot form integration with lead scoring
- Salesforce or CRM webhook routing
- Stripe payment or subscription forms
- Google Tag Manager and GA4 setup
- A/B testing framework (Google Optimize or VWO)
- Performance monitoring (New Relic or Datadog)
- Post-launch documentation and runbook
What we ship in this practice.
B2B SaaS lead generation site
Built a Next.js public site with gated whitepapers and HubSpot integration. Reduced manual lead transfer by 80% and increased qualified demos by 40% in 60 days. Tech stack: Next.js, HubSpot, Stripe, Node.js.
Real estate agent landing page
Created a multi-step MLS search form with location-based lookups. Captures 150+ leads per month and routes them to agent CRM automatically. Tech stack: React, Firebase, Google Maps API.
Ecommerce lead capture for distributors
Designed a wholesale inquiry portal with quantity-based pricing and Stripe checkout. 200 new B2B leads in the first month. Tech stack: Vue.js, Node.js, Stripe, Mailchimp.
Healthcare clinic patient intake portal
Built a HIPAA-compliant appointment request and pre-registration form. Cut phone call volume by 60% and increased patient capture by 35%. Tech stack: Next.js, React, Twilio, AWS.
Financial advisor lead collection site
Developed a secure gated calculator that collects pre-qualified leads. 50 new advisory prospects per week with SOC 2 compliance. Tech stack: React, Node.js, Salesforce, Plaid.
EdTech course enrollment landing page
Shipped a multi-step enrollment flow with calendar sync and automated email sequences. 30% higher conversion from ad click to paid enrollment. Tech stack: Next.js, Strapi, Stripe, Zoom API.
Why teams hire us.
Fixed price, not hourly
Every project gets a fixed quote during the Roadmap phase in week 2. You know the exact cost upfront, no matter how many revisions or integrations we add. Average lead gen site costs $80K-$250K.
Senior engineers only
Our team averages 10+ years of experience. Every developer has shipped production-level integration with HubSpot, Salesforce, and Stripe. No junior developers or outsourced labor.
8-12 week delivery
We ship a fully functional lead gen site in 8-12 weeks. Our 98% on-time rate means you can plan your go-to-market with confidence.
Full code ownership
You own all source code, IP, and documentation. No licensing fees, no lock-in. Your site can be run by any developer after launch.
Compliance and security built in
All projects are built to SOC 2 and PCI-DSS standards as a baseline. Healthcare sites meet HIPAA, fintech sites meet PCI-DSS. We handle the audits so you don't have to.
Post-launch support and analytics
We include 30 days of active support after launch, plus monitoring setup with Sentry and New Relic. You get real-time lead tracking and conversion dashboards.
Idea → Roadmap → Product → Release.
Every engagement runs through the same four-stage pipeline. Predictable by design.
Questions clients ask first.
Related services and industries.
Ready to build? Let's talk.
30-minute discovery call. No deck. We'll tell you honestly what it takes, how long, and how much.
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