Top SaaS Website Redesign Firm for B2B GrowthWebsite Redesign
We rebuild B2B SaaS websites to drive trial signups and demo requests. Our fixed-price process delivers a live site in 10-12 weeks.
IRPR rebuilds B2B SaaS websites using Next.js, Tailwind CSS, and headless CMS like Sanity or Contentful. We focus on conversion-optimized landing pages, pricing tables, and customer case study sections.
You get a fully designed and developed website within 10-12 weeks. Pricing ranges from $80K to $250K depending on page count and integrations. We handle PCI-DSS compliance for pricing pages and SOC 2 documentation for enterprise features.
Founders of seed-stage SaaS needing a first real website, CMOs at Series A companies wanting to increase free trial conversions, Product leaders at established startups looking to modernize their brand, and RevOps teams who need a site that integrates with HubSpot and Salesforce.
Types of software we ship.
B2B SaaS Landing Page Design
Optimized landing pages focused on a single call-to-action. Built with A/B testing and heatmap analytics.
SaaS Pricing Page Redesign
Pricing pages that clearly communicate tiers, features, and value. Includes Stripe integration for dynamic pricing.
SaaS Blog and Content Hub Build
SEO-optimized blog with category filtering, search, and lead capture. Syncs with HubSpot or Mailchimp.
Customer Case Study Page Development
Showcase client success stories with video, quotes, and metrics. Built with a modular component library.
SaaS Integration and API Documentation Site
Developer-friendly documentation for APIs and integrations. Includes interactive code examples and search.
SaaS Changelog and Product Updates Page
Keep users informed with a changelog page that feeds from GitHub releases. Includes RSS and email notifications.
SaaS Resource Center (Whitepapers and Webinars)
Gated content hub with downloadable resources. Integrates with CRM for lead scoring.
SaaS Customer Community Portal
Private community area for users with forums, knowledge base, and product feedback tools. Built with React and Firebase.
We build for every business type.
Professional Services
Healthcare
Ecommerce
Real Estate
Finance
Data-Driven Redesign Process
We use analytics to guide every design decision, from layout to copy.
Before writing a single line of code, IRPR audits your current website traffic, conversion funnels, and user behavior. We identify drop-off points and high-opportunity pages using tools like Google Analytics 4, Hotjar, and Mixpanel.
Our design team then creates wireframes and prototypes that are tested with real users. We iterate until we hit target metrics like time-on-page and click-through rates before development begins.
Why Choose a Specialized SaaS Agency
Generic web agencies miss the nuances of SaaS metrics and compliance.
Most web design agencies focus on brochure sites and ecommerce stores. They don't understand metrics like monthly recurring revenue (MRR), trial-to-paid conversion, or the importance of SOC 2 badges on your footer.
IRPR has built websites for over 50 SaaS companies across fintech, healthcare, and B2B. We know which integrations matter (HubSpot, Salesforce, Stripe) and how to structure pages for lead scoring.
- No understanding of SaaS metrics like MRR
- Design based on aesthetics, not conversions
- No compliance for pricing pages (PCI-DSS)
- Static sites with no A/B testing capability
- Slow turnover, no dedicated PM
- Hourly billing with scope creep
- Focus on conversion rate for trial signups
- Build with Next.js for speed and SEO
- PCI-DSS compliant pricing pages
- Built-in A/B testing framework (Google Optimize)
- Dedicated project manager, weekly updates
- Fixed price with clear scope in Roadmap phase
Our 4-Phase Redesign Process
From discovery to launch, every step is mapped to your growth goals.
We start with a 2-week discovery phase where we audit your analytics, interview your users, and define success metrics like demo requests or free trial starts.
Then we move through design, development, and a staged rollout. Each phase ends with a client review and sign-off before the next begins.
What Ships With Every SaaS Website Redesign
Every deliverable is production-ready and fully documented.
When we hand over the finished website, you get more than just code. We include everything needed to maintain and scale the site without being locked into IRPR.
- Responsive design for all devices
- SEO metadata and Schema markup
- A/B testing framework with Google Optimize
- Integration with HubSpot forms and Salesforce
- Custom 404 page with navigation suggestions
- Social share images (Open Graph, Twitter Cards)
- Lazy loading for images and videos
- WebP image format with fallback
- Cookie consent banner (GDPR/CCPA compliant)
- Sitemap.xml and robots.txt
What we ship in this practice.
Telehealth SaaS Website Redesign
Redesigned the marketing site for a telehealth platform serving 200+ clinics. Built with Next.js, Sanity, and Tailwind CSS. Result: 30% increase in demo requests and 15% higher patient conversion within 3 months.
Fintech Dashboard SaaS Landing Pages
Rebuilt landing pages for a fintech analytics startup. Used React, Node.js, and Stripe for subscription tiers. Outcome: bounce rate dropped from 65% to 42% and trial-to-paid conversion increased by 22%.
B2B CRM SaaS Pricing Page Overhaul
Designed and developed a new pricing page for a CRM company targeting real estate agents. Integrated with MLS data and Stripe. Result: average revenue per visitor rose by 35%.
EdTech SaaS Content Hub and Blog
Built a resource center for an edtech platform offering online courses. Tech stack: Vue, Contentful, and Algolia search. Outcome: organic traffic increased by 80% in 4 months, with 1,200+ new leads.
Manufacturing Operations SaaS Case Study Pages
Developed a series of case study pages for a manufacturing analytics SaaS. Used Next.js, sanity, and Chart.js for data visualization. Result: time spent on site increased by 50% and conversion rate doubled.
Logistics SaaS Website and API Docs Portal
Redesigned both the marketing site and a developer documentation portal for a logistics API SaaS. Built with Gatsby, GraphQL, and Netlify. Outcome: developer sign-ups grew by 60% and support tickets decreased by 25%.
Why teams hire us.
Fixed Price, Not Hourly
Every project gets a fixed quote in the Roadmap phase (week 2). No hourly billing, no surprise invoices, no scope creep charges. Our $80K to $250K range is transparent upfront.
Senior Engineers Only
Every developer on your project has 10+ years of experience. We do not outsource or use junior resources. Your site is built by engineers who understand Next.js, React, and cloud architecture.
End-to-End Design and Development
From wireframes to deployment, IRPR handles everything. Our team includes UX researchers, visual designers, frontend and backend developers, and QA engineers.
Ownership of Code and Design
You own every asset — source code, Figma files, database schemas, and documentation. No lock-in, no license fees. Deploy anywhere you want.
Compliance-Ready (SOC 2, PCI-DSS)
We build with compliance in mind from day one. For SaaS pricing pages, we ensure PCI-DSS compliance. For healthcare or fintech clients, we follow SOC 2 controls and HIPAA guidelines.
Dedicated Project Manager
You get a single point of contact who knows your business. The PM coordinates weekly standups, maintains the roadmap, and ensures we stay on schedule and budget.
Idea → Roadmap → Product → Release.
Every engagement runs through the same four-stage pipeline. Predictable by design.
Questions clients ask first.
Related services and industries.
Ready to build? Let's talk.
30-minute discovery call. No deck. We'll tell you honestly what it takes, how long, and how much.