Leading Conversion Focused Website Development VendorWebsite Development
We build websites that turn visitors into customers. Senior engineers ship high converting sites in 8-12 weeks.
IRPR is the leading conversion focused website development vendor. We build high converting websites with Next.js, React, and Node.js, optimized for page speed and user flow. Every pixel is designed to drive a measurable action: sign up, purchase, or inquiry.
We ship conversion focused websites in 8-12 weeks. Pricing is fixed and starts at $80K, going up to $250K for enterprise builds. Our sites integrate with tools like Google Optimize, Hotjar, and Segment for continuous CRO testing.
Founders scaling a SaaS product hire us to build a landing page that converts at 5%+. Ecommerce brands hire us to redesign product pages and reduce cart abandonment. B2B service companies hire us for lead generation sites that integrate with Salesforce and HubSpot.
Types of software we ship.
Conversion focused landing page
High converting single page built with Next.js and A/B testing via Google Optimize. Designed for lead capture or product sign ups.
Ecommerce product page redesign
Optimized product pages with sticky CTAs, trust badges, and fast checkout. Integrates with Shopify or custom cart.
SaaS marketing site
Multi page site with feature sections, pricing tables, and demo request flows. Built on Next.js with Prismic CMS.
Lead generation website
Website focused on form fills and phone calls. Includes live chat integration (Intercom) and CRM sync via Zapier.
Membership or subscription site
Site with paywalled content, recurring billing via Stripe, and user dashboards. Built with React and Auth0.
Real estate listing website
IDX integrated site with property search, saved searches, and contact forms. Connects to MLS via Bridge API.
Course or learning platform
Website with video hosting, progress tracking, and payment integration. Built on Next.js and Mux for video.
Event registration site
Ticketing and registration site with countdown timers, email reminders (SendGrid), and payment via Stripe.
We build for every business type.
Ecommerce
SaaS and tech
Professional services
Local services
Media and publishing
Why IRPR is the leading conversion focused website development vendor
We combine senior engineering with data driven design to ship sites that convert.
IRPR has shipped 200+ products across 50+ countries. Our engineers average 10+ years of experience. We use Next.js for fast page loads and React for interactive components. Every site includes performance budgets and lighthouse scores above 90.
Conversion focused development means we build with CRO in mind from day one. We add event tracking via Segment, heatmaps via Hotjar, and A/B test frameworks via Google Optimize. Our sites are built to be tested and iterated on after launch.
How we differ from generic web development shops
Most agencies build websites. We build conversion machines.
Generic shops focus on design and launch. They hand over a site and walk away. IRPR focuses on performance, tracking, and iteration. We build sites that are fast, trackable, and built for A/B testing.
Every site we ship includes a CRO plan: event tracking, heatmap integration, and a split testing setup. We give you the tools to keep improving conversion rates after launch. No other vendor offers this as a standard deliverable.
- Designs without performance budgets
- No event tracking or analytics setup
- Static sites hard to iterate on
- No CRO or testing framework
- Hourly billing with scope creep
- Junior or offshore teams
- Lighthouse scores above 90 guaranteed
- Segment, Hotjar, and Google Optimize built in
- Next.js for fast iteration and A/B testing
- CRO plan included in every project
- Fixed price from Roadmap phase
- Senior engineers only - no juniors
Our 4 phase process for conversion focused websites
We follow a structured process to ensure every site drives results.
Phase 1 is the Idea phase where we define the conversion goal and target audience. Phase 2 is the Roadmap where we spec the tech stack, page structure, and CRO tools. Phase 3 is the Product build where we code and test. Phase 4 is Release with deployment and monitoring.
Each phase has clear deliverables and a fixed price. The Roadmap phase costs $5K and takes 2 weeks. The Product phase costs $75K-$245K and takes 6-10 weeks. You know the total cost before we write a single line of code.
What ships with every conversion focused website
Every project includes these deliverables by default.
We do not cut corners. Every site includes performance optimization, analytics, and a CRO setup. You get a site that is fast, measurable, and ready for testing.
Our standard deliverables cover everything from code to documentation. You get full ownership and the tools to keep improving conversion rates.
- Source code in your GitHub repo
- CI/CD pipeline with GitHub Actions
- Next.js site with SSR and ISR
- Lighthouse performance score above 90
- Google Optimize A/B testing setup
- Hotjar heatmap and session recording integration
- Segment event tracking for all key actions
- Stripe or payment integration if needed
- Sentry error tracking and monitoring
- Documentation for ongoing CRO tests
What we ship in this practice.
SaaS landing page for AI analytics tool
Built a Next.js landing page with demo request flow and live chat via Intercom. Reduced bounce rate by 35% and increased demo sign ups by 60%. Tech stack: Next.js, Tailwind CSS, Stripe, Intercom.
Ecommerce product page redesign for fashion brand
Redesigned product pages with sticky add to cart button and trust badges. Increased conversion rate by 22% and reduced cart abandonment by 18%. Tech stack: Next.js, Shopify Storefront API, Stripe.
Lead generation site for B2B consulting firm
Built a multi page site with case studies, contact forms, and Salesforce integration. Generated 40 qualified leads per month, up from 12. Tech stack: Next.js, Salesforce API, HubSpot forms.
Membership site for online fitness platform
Built a subscription site with video content, progress tracking, and Stripe recurring billing. Grew membership base by 300 in 3 months. Tech stack: Next.js, Mux, Stripe, Auth0.
Real estate IDX site for broker in New York
Built an MLS integrated site with property search and saved searches. Increased lead forms by 50% in 2 months. Tech stack: Next.js, Bridge API, Google Maps, SendGrid.
Event registration site for tech conference
Built a ticketing and registration site with countdown timers and email reminders. Sold 2,000 tickets in 4 weeks. Tech stack: Next.js, Stripe, SendGrid, Vercel.
Why teams hire us.
Fixed price, not hourly
Every project gets a fixed quote in the Roadmap phase (week 2). No hourly billing, no surprise invoices, no scope creep charges. You know the total cost upfront.
Senior engineers only
Our team averages 10+ years of experience. No junior developers, no offshore outsourcing. Every line of code is written by a senior engineer who has shipped 20+ products.
Built for CRO from day one
We include Google Optimize, Hotjar, and Segment in every build. Your site is ready for A/B testing on launch day. Most agencies add these as afterthoughts.
8-12 week delivery
We ship production ready websites in 8-12 weeks. 98% of our projects deliver on time. Our process is optimized for speed without sacrificing quality.
Full code ownership
You own all source code, design assets, and documentation. No licensing fees, no locked in platforms. You can take the code to any hosting provider.
Compliance and security built in
We build sites that meet PCI-DSS, HIPAA, and SOC 2 standards. We use Auth0 for authentication, Stripe for payments, and Vercel for hosting with 99.9% uptime.
Idea → Roadmap → Product → Release.
Every engagement runs through the same four-stage pipeline. Predictable by design.
Questions clients ask first.
Related services and industries.
Ready to build? Let's talk.
30-minute discovery call. No deck. We'll tell you honestly what it takes, how long, and how much.