Expert B2B Website Redesign ConsultantsRedesign Consultants
We rebuild B2B websites to drive qualified leads and showcase complex offerings. 8-12 week delivery with fixed pricing from $80K.
IRPR builds B2B websites that convert visitors into pipeline. We use Next.js, Strapi or Contentful for headless CMS, and integrate HubSpot or Salesforce for lead capture. Every site is optimized for Core Web Vitals and WCAG 2.1 AA accessibility.
A typical B2B redesign ships in 12-14 weeks at $80K-$250K flat. Deliverables include custom design system, migration plan, CI/CD pipeline on GitHub Actions, Sentry error monitoring, and 99.9% uptime SLA. We handle PCI-DSS for payment pages and HIPAA for healthcare clients.
Our buyers include CMOs at SaaS companies needing higher demo conversion rates, VP of marketing at manufacturing firms wanting product catalog sites, head of demand gen at fintech startups requiring security-first design, and digital experience leads at logistics companies integrating real-time tracking APIs.
Types of software we ship.
Lead generation B2B website
Designed for demo requests and whitepaper downloads. Integrates with HubSpot forms, LinkedIn tracking, and Salesforce routing.
Content marketing hub redesign
Powers blogs, case studies, and resource libraries with Contentful CMS. Includes search and tag filtering for 500+ articles.
Product catalog website
Showcases 100-5000 SKUs with faceted search, spec sheets, and dealer locator. Built with Next.js and Algolia.
Investor relations portal
Houses financial reports, earnings calls, and investor decks. Includes secure document access via Auth0.
Corporate homepage and brand site
Replaces static brochures with animated storytelling using Framer Motion. Focuses on mission, team, and culture.
Partner portal and extranet
Gives channel partners access to co-branded materials, deal registration, and performance dashboards. Integrates with Zendesk.
Careers and recruitment microsite
Attracts top talent with employee testimonials, job board integration via Greenhouse, and automated application pipelines.
Compliance and data privacy page suite
Publishes SOC 2 reports, privacy policies, and cookie consent flows. Built to meet GDPR, HIPAA, and CCPA requirements.
We build for every business type.
Technology and SaaS
Professional services
Healthcare and life sciences
Manufacturing and industrial
Financial services and insurance
Why your B2B website needs expert redesign consultants
A 2023 Forrester study found B2B sites lose 70% of visitors on clunky pages. Our redesigns fix that.
Your B2B website is your top sales tool. If it loads above 3 seconds or buries your CTA, you lose deals. IRPR rebuilds your site from the ground up with page speed under 1.5 seconds and clear conversion paths. We use Next.js for static generation and Vercel edge caching.
Our clients see demo request rates increase by 40-60% after launch. One SaaS client in New York went from 200 monthly visitors to 1,200 in 90 days after we redesigned their site around buyer personas. We also added a chatbot on Intercom that captured 15% more leads.
How we are different from other web design agencies
Most agencies sell you a template and disappear. IRPR ships a product, not a brochure.
We see many sites built by generic dev shops that look nice but fail to generate pipeline. Page speed is slow, forms break, and the CMS is impossible to edit. Those projects often stall because the agency uses hourly billing and drags out timelines.
IRPR works differently. We start with a 2-week Roadmap phase where we map your buyer journeys and define KPIs. Then we build on a fixed price with a clear 12-week timeline. You own the code, and we set up a CI/CD pipeline so your team can deploy changes instantly.
- Sell templates with minimal customization
- Charge hourly, no fixed price
- No dedicated QA or performance testing
- Deliver after 6-9 months
- Hand over site with no documentation
- Assume you will maintain their code
- Builds custom design system from your brand
- Fixed price from $80K, no surprises
- Automated testing with Cypress and Sentry
- Ships in 8-12 weeks
- Provides full migration guide and style guide
- Transfers ownership of all source code and credentials
Our redesign process: from audit to launch in 12 weeks
We follow a five-phase process that de-risks your investment and delivers results fast.
Phase 1 is a 2-week deep audit of your current site. We analyze Google Analytics data, run heatmaps via Hotjar, and interview your sales team. We identify the top frictions that cost you leads. At the end you get a report with prioritized fixes.
Phase 2 is the Roadmap phase where we wireframe every page, define content hierarchy, and select the tech stack. We commit to a fixed price. Phases 3-5 cover design, development on Next.js, integration with your CRM, and a staged rollout with A/B testing.
What ships with every B2B redesign
You get more than a website. You get a platform your marketing team can own.
Every project includes a headless CMS (Strapi or Contentful) so your content managers can update pages without touching code. We also install Sentry for error tracking and set up a deployment pipeline on GitHub Actions. Your team gets admin access from day one.
- Custom design system in Figma with all components
- Headless CMS (Strapi or Contentful) with documentation
- CI/CD pipeline on GitHub Actions with automatic deploys
- Sentry error tracking and Datadog performance monitoring
- Full suite of automated tests (Playwright, Cypress)
- SEO metadata schema (Open Graph, JSON-LD, sitemap.xml)
- Accessibility compliance report (WCAG 2.1 AA)
- Lead capture forms integrated with HubSpot or Salesforce
- Cookie consent flow compliant with GDPR and CCPA
What we ship in this practice.
SaaS demo site with live usage data
A B2B SaaS company needed to show real-time usage stats on their homepage. IRPR rebuilt the site with Next.js and server-side rendering, pulling from PostgreSQL every 5 minutes. Demo requests increased 45% in 90 days. Average page load dropped from 4.2s to 1.3s.
Healthcare compliance site for a medical device brand
A medical device manufacturer needed a HIPAA-compliant website for pre-sale documentation. IRPR built a portal using Next.js and Auth0 with SSO, hosting on AWS HIPAA eligible instances. The site reduced document distribution time by 70%.
Fintech lead gen site with embedded calculators
A commercial lender needed a site to qualify leads through an embedded loan calculator. IRPR built the calculator in React and integrated with Plaid API for real-time credit checks. Conversion rate rose from 2% to 8%.
Manufacturing product catalog with 3D viewer
An industrial parts distributor wanted product pages with 3D models. IRPR used Three.js for in-browser 3D rendering and Elasticsearch for faceted search across 8,000 SKUs. Average time on page increased 3x.
Real estate broker portal with MLS integration
A national real estate chain needed a broker portal that pulled MLS listings and syndicated them to Zillow and Realtor.com. IRPR used Node.js and a custom API layer. Syndication time dropped from 48 hours to 10 minutes.
Logistics tracking page with live GPS data
A trucking company wanted real-time shipment tracking for their B2B clients. IRPR built a dashboard using React and WebSocket streams from GPS hardware. Client engagement on the portal increased 60% and support calls fell by 30%.
Why teams hire us.
Fixed price from day one
After a 2-week Roadmap phase we give you a fixed quote. No hourly billing, no surprise invoices. Our average B2B redesign costs $80K to $250K and ships in 12 weeks.
Senior engineers only, no junior markup
We hire senior engineers with 8+ years of experience. Every project is staffed with a lead architect, a front-end developer, and a QA engineer. No offshore teams, no junior devs.
Proven B2B conversion architecture
We use heatmap data from over 200 projects to design layouts that drive CTA clicks. Our standard section includes social proof, trust badges, and a sticky demo request button that increases conversion by 18% on average.
Full ownership of code and design
When the project ships, you own everything: the design system in Figma, the source code in your GitHub repo, the CI/CD configuration, and all admin credentials. No lock-in to IRPR.
Compliance built in from the start
We build for HIPAA, PCI-DSS, SOC 2, and GDPR from day one. Our architecture uses AWS with encryption at rest and in transit, plus we add audit logging for any data access.
98% on-time delivery rate
In our last 50 projects, 49 shipped on or before the deadline. We stage deliverables every 2 weeks and you see working software from week 4. No death marches, no delays.
Idea → Roadmap → Product → Release.
Every engagement runs through the same four-stage pipeline. Predictable by design.
Questions clients ask first.
Related services and industries.
Ready to build? Let's talk.
30-minute discovery call. No deck. We'll tell you honestly what it takes, how long, and how much.